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Just like the body has nutritional needs to be healthy, so does the skin — so our products work like supplements for your skin. They transform your look and reveal the Healthy Beauty that’s uniquely you.
These values lie at the core of the ARTISTRY brand and all our products, from skincare and makeup to fragrance and body. They are our inspiration, our daily focus and the source of our passion.
Powered by Advanced Skin Science + Phytonutrients The latest cutting-edge research amplifies nature’s superstars — many from Nutrilite farms. This is what drives the visible results of Healthy Beauty.
Created with Clean and Traceable Nutrilite Phytonutrients Traceability is knowing where products come from and how they are made — and our Nutrilite phytonutrients are clean and traceable from seed to skin. Safe, pure and conscientiously made.
Personalised For You We develop targeted solutions for the unique needs of every person, products that are in sync with what makes you, you. This is the deeply Personalised experience of Healthy Beauty.
With a research-and-development staff including Ph.D.’s and other experts, the renowned ARTISTRY Innovation & Science team (I&S) is continuously engaged in groundbreaking research into the science of Healthy Beauty—and has been for decades. Few companies can match the depth and breadth of our science.
Our scientists are experts in every key field in the study of skin, from skin physiology to toxicology, botany to biochemistry. Because of this, we approach Healthy Beauty from every angle. Far beyond a typical cosmetic company, we’re proud to say we don’t just cite scientific papers, we WRITE scientific papers. Over the years our groundbreaking work in the field of beauty has been recognised with over 200 patents around the world.
Over the past two decades, Amway scientists have assembled one of the largest and most comprehensive facial image databases in the world. Using innovative techniques, we have scanned and analysed over 32,000 diverse faces from all over the world using standardised methods. Combined with consumer data, this technology gives our Amway scientists and clinical researchers the ability to deeply understand skin, how it ages, and the efficacy of ARTISTRY skincare products. Today, Amway’s Global Facial Image Database continues to grow-asn and represents an unparalleled resource that will drive new product innovation for ARTISTRY.
To ensure we have access to the very latest ideas, we partner with top researchers around the globe. These relationships, built on mutual respect, include close collaborations with renowned academic centres including University of Michigan, Seoul National University and Yale University.
Phytonutrients are at the heart of ARTISTRY formulas. And to find the best, bursting-with-goodness phytonutrients, we turn whenever possible to a source we trust above all others: Nutrilite farms.
What Are “Phytonutrients”?
"Phyto” comes from the Greek word meaning “plant.” And that’s exactly what phytonutrients are: plant nutrients — nutrients that are made naturally by plants. They are ideal for skincare because they are both powerful (in nature, plants generate them to grown, to stay strong and to protect themselves) and inherently natural.
Phytonutrients include a wide array of beneficial molecules, from vitamins to other compounds. You may have heard of betacarotene, Omega3s and resveratrol, but there are tens of thousands.
ARTISTRY SKIN NUTRITION Products include Nutrilite-Grown Botanicals
Every ARTISTRY product is powered with one or more Nutrilite-grown botanicals — a unique collaboration between two trusted brands.
Nutrilite brand was founded in 1934 by Carl Rehnborg, who combined a holistic approach to good nutrition with a deep understanding of the importance of phytonutrients. Today, ARTISTRY is the world’s only beauty brand collaborating with Nutrilite, the world’s #1 selling brand of vitamins and dietary supplements*.
*Verified by Global Data based on 2019 data.
In fact, many of the plants used for ARTISTRY phytonutrients are cultivated on Nutrilite certified organic farms. At these specialised facilities, the plants are sustainably and meticulously grown to be pure and dense with nutrients. The plants are then carefully processed to yield their concentrated phytonutrient extracts.
145+ Years of Experience in Every Bottle
ARTISTRY products infused with Nutrilite-grown ingredients represent the culmination of a combined 145 years of experience — over 85 years of leadership in nutrition and wellness with over 60 years of expertise in beauty and skin science. That creates a partnership unlike any other beauty company in the world.
Ingredient Glossary
For over 60 years, the idea of Healthy Beauty has always been at our core. Our roots began with Edith Rehnborg, a trailblazer for female entrepreneurs, and her husband Carl Rehnborg, founder of Nutrilite products. Together, they combined the best of beauty, science and nutrition to create a holistic approach to beauty. Edith’s mission was to provide beauty solutions while improving wellbeing. And we’re proud to continue that legacy today.
Each woman is an individual like no other, a self-made work of art - Edith Rehnborg, ARTISTRY Founder
Each woman is an individual like no other, a self-made work of art
- Edith Rehnborg, ARTISTRY Founder
Edith Rehnborg, wife of Nutrilite founder Carl Rehnborg, launches her own line of cosmetics - Edith Rehnborg Cosmetics as part of the Nutrilite company.
Amway founded on November 9, 1959.
The first generation of ARTISTRY Color Cosmetics is created by the Amway company.
Edith Rehnborg Cosmetics and ARTISTRY unite under the ARTISTRY name, keeping key products from each line.
ARTISTRY brand goes global, expanding into Australia, Hong Kong, Malaysia, France, the Netherlands, the United Kingdom and West Germany.
Amway opens state-of-the-art cosmetics plant in Ada, Michigan.
New skincare technologies, body care products and innovative makeup collections are created and launched.
ARTISTRY brand’s global expansion continues in Asia, Europe and South America.
ARTISTRY products launch in 28 markets worldwide, including Indonesia, Portugal, Argentina, Czech Republic, Slovakia, and Uruguay.
ARTISTRY skincare introduces collections still loved today: Creme L/X, INTENSIVE SKINCARE, YOUTH XTEND, and more.
Our signature “crescendo” packaging is introduced, introducing Artistry™ to a new generation.
ARTISTRY Healthy Beauty transforms the way we look at beauty.
Healthy Beauty is born with the launch of ARTISTRY SKIN NUTRITION, offering products that work like supplements for the skin to visibly transform skin health.
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